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Marketing is like sex,
everyone thinks they're great at it!

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About Me

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Just your friendly neighbourhood Marketing Evangelist

For the last decade plus two, this is all that I've been doing; criticising bottle labels, impulse buying things which come with a quirky tagline, playing with words and jargons to drive sales for global brands and randomly telling folks on their faces that their product won't sell.

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-Shayeri Sarkar

Commentaries...

Although no one quite asked for it

Leave it to Nike for turning a historically dismissive statement into a powerful call to action. Pack it up with elite female athletes like Caitlin Clark, JuJu Watkins, and Jordan Chiles, get your script narrated by rapper Doechii and audio layer it with Led Zeppelin's "Whole Lotta Love", and you have a masterpiece ad setting screens on fire. Nike says 'there's one guarantee in sport, you'll be told that you can't do it, so do it anyway.' So if you're told that you can't win, So WIN!

Nike Superbowl Ad 2025
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